Graphic Recording - more than an eye-catcher
... but a visual anchor, a tool for interaction, a memory to touch. Graphic recordings create added value: by visualizing information that stays in people's minds, paper and digitally for days and weeks after the event (click here business cases). And that's what events are for, aren’t they?
Perhaps your goal is to value all participants and make them heard? I’ll draw portraits and give the speeches all the space on the wall. You want to spread knowledge? I’ll develop comprehensible pictures that inspire, that can be photographed or shared and will thus reside in the photo feeds, presentations, but above all, in the minds of the participants. Are you organizing a multi-day event? The recording is the perfect starting point for a review of the previous day and a wrap-up at the end. Do you have an intensive workshop ahead of you? The resulting real-time image document the progress and show what you achieved so far. Feel free to contact me for a free consultation or be inspired by analogue and digital examples and cases.
Video - your message speaks
A picture says more than 1,000 words - and if the picture moves as whiteboard video or dances as GIF, they will play in a whole different league. Together with the CGI animators Raoul Wilken and Manoel Altenau as well as selected copywriters and voice talents, we provide a complete package of consulting, storyboard, speaker selection and briefing, animation, sound design and rights of use.
Our process includes a thorough content briefing and workshop to determine the areas of application and goals of the video, narrowing down the target group, prioritizing the content and messages and classifying the visual language. Examples are: Animated study data, mechanisms of action, image and product videos - but also animated PowerPoint presentations or GIFs for social media or a mix of real images and animations. Each project is unique (also when it comes to pricing), so it’s best if we speak directly about it (click here to get to the contact form).
Visual concepts - reach your goals in the digital space
It doesn't matter whether there’s a change ahead, you need to find your mission and vision, define and implement goals, strengthen the sense of togetherness or overcome resistance, or maybe you just want to make a long meeting interesting and fruitful. Visually and virtually we can get everyone on board!
Not only in and since 2020 and 21 I was able to help design and accompany countless events, translate them from analogue to digital, and implement them together with agencies and event managers. I am happy to share insights, especially on the visual added value, right from the planning stage. Feel free to register here or come to our own events to get inspired.
Patient / Consumer Journey - really get to know the customers
PR agencies and marketing departments cannot do without: the customer journey, on which we accompany a persona, representing the target group, in their world from one touchpoint to the next. And now imagine the journey happening live before your eyes!
Of course, a wide variety of formats are possible here: I can accompany market research and visually process the findings, or initially illustrate possible personalities, but also will capture the knowledge of experts live, online and visually, or draw live and real-time while the patients or customers each describe their journeys. Get in touch and together we will find the right format for you!
Digital Recording - wow effect instead of zoom fatigue
Who doesn't know it - screen fatigue? What a pity, when the speaker has the most exciting content, the presentation has the most beautiful flow, and the participants start the meeting full of vigour… but in the end no one is listening. A graphic recording draws attention along your digital event and enhances your follow-up contact, social media presence or follow-up reporting.
In 2020 and 2021 I got to know a wide variety of formats and tools and learned how and where digital recording can best be used to win the race for attention on the screen. As with analogue recording, I am happy to rework the image ideas that have emerged for social media, websites, brochures or posters. Feel free to be inspired by the digital examples and to get in touch to discuss your event. Click here to get in touch.
Process-, strategy images and mechanisms of action - clarify the how and why
For example, think of the unique mode of action of a drug. Or new software or hardware that needs to be introduced and communicated. Why are we doing things this way now and not differently, and how will we get there in the future? What are the advantages of a new drug?
Where a lot of thought is, there are often many words, and without pictures run the risk of not being read and grasped. All the valuable work all for nothing! Let's put our heads together so that all words become pictures that are understood and put into practice. Click here for the contact form!
Workshops - create something new together
Do you want team building, entertainment and knowledge transfer? Why not draw your claim, USP or new strategy together? Or a team mascot? Going new, creative paths, having fun and creating a common understanding - all this is possible: Visually!
I am happy to design a creative session based on my sketchnote and lettering courses according to your wishes and goals. At the end of the day, each participant has learned something new, practical, and useful in everyday life in the future, and the group has created something together that can become a symbol of a common vision! Feel free to get in touch and we will think of a suitable concept for you. Click here for the contact form.
Illustration - Likeable characters and storytelling
Sometimes it has to be a mascot to tell your story! Maybe your product as a character? Or are you looking for a character for your website that bears a resemblance to your real image?
Let's stage your story together! A developed character also gives rise to completely new options: Perhaps your idea will grow into a strategy image or an explanatory video? Feel free to contact us about your request or for a non-binding offer
Scientific illustration - a heart and an eye for the complex!
Clinical Studies and papers are my secret passion! I'm positive that publications with beautiful pictures are cited more often, but that's just an observation, not a validated finding :) Do you want your presentation, your poster or your paper to be convincing not only in terms of content, but also visually?
Speakers enjoy beautiful and scientifically correct illustrations that harmonize with diagrams, draw attention to posters, and adorn publications. I am not always allowed to share the content, but you will find a few of the many implementations here and a list of topics with which I am already familiar with here. Feel free to get in touch if you would like to find out more. Click here for the contact form.
Visualized core messages - image metaphors at your service
Effective messages surprise, may be ambiguous and make you think, especially when tailored to your target audience.
Visual core messages appear in various formats: They can be unveiled at events, even animated as GIFs, and can be found in PowerPoint presentations and prints such as press kits or brochures. What they all have in common, however, is that they do not arise in real time but are always the result of a joint process. Feel free to get in touch if you would like to learn more about this.
Think tank - brilliant ideas for your campaign
Are you still missing the last trick, the icing on the cake, or the central idea that holds everything together? No matter whether it's an action at your exhibition stand or a large chalk picture in the middle of the city - with the right materials and good preparation we can turn any surface into a canvas!
I am very happy to experiment with different materials and styles to achieve your goal and also inquire about necessary permits and the like. And if I know someone who can do it better or who already has experience with something, I will put you in touch and contribute to the conception as needed. Feel free to get in touch here.
Lettering - beautiful letters as part of the big picture
Beautiful menues, wall chalk pictures, individualized giveaways for workshop participants, wedding guests or influencers: letters have taken me to a wide variety of places.
I see the ability to write quickly, legibly and beautifully, to shake different fonts out of the blue and to adapt headings to the content as part of my repertoire as a graphic recorder. I practice every day but would never call myself a calligrapher or typographer. I am therefore happy to go into the desired typefaces or design that certain something extra for your event or participants with you. For logo design or higher typography, I am happy to recommend experienced colleagues from my network. Feel free to contact me directly: Click here for the contact form.